A ^Retired Plastic Surgeon's Notebook

Lifestyle Lift – demise of a plastic surgery franchise

Maybe the Franchise Model Just Doesn’t Work for Something as Personal as Plastic Surgery?

I got word yesterday of the closure and pending bankruptcy of “Lifestyle Lift”.   You have to be living in a cave not to recognize this name and their pitch for a “one hour face lift under local anesthesia” and their very pretty spokeswoman, Debby Boone.

Years ago, I was approached by the Seattle Lifestyle Lift with the offer of a part time job which I graciously turned down.  I cannot do a decent facelift in anything under three hours and I seriously doubt that even the speediest of surgeons can do much of anything in just an hour with the patient squirming away with only local anesthesia on board.  Also, I was turned off by their one facelift fits everyone approach.  Facelift, like just about every surgery a plastic surgeon does, is highly individualized.  That’s one of the many things I love about my work.  I never do exactly the same operation twice.  (Well, I take that back.  I did do breast implant surgery on a lovely set of identical twins about ten years ago.)

I just don’t think a franchise is a great business model for surgery in general and plastic surgery in particular.

I will not miss seeing their ads and I am sure Ms. Boone will find another gig.

Thanks for reading!  Dr. Lisa Lynn Sowder


Category: Facial Rejuvenation, Plastic Surgery | Tags: , ,

Next Post:
Previous Post:

Back to top